Kids
Spring Into Learning
There’s no better time to learn how to ride. Check out bikes for new riders or get the scoop on how to start them out on two wheels.
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Gravel
Adventure Starts Here
Get the best of both worlds with the Sporterra, a gravel bike designed to take on both paved and unpaved paths for go-anywhere adventure.
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Electric
Easy as E-Bike
Take on longer distances and steeper hills with the Roanoke electric mountain bike. It’s versatile enough to handle singletrack, gravel roads, and rough city pavement.
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Our Story
Celebrating 130 Years
Schwinn is the original American bike brand. Over the years, Schwinn has empowered millions of people, earning a special place in the hearts and minds of generations of riders. We have spent over a century building the bicycle industry into what it is today, and we’re not done yet.
Explore History
